Solopress adds new products to portfolio
Published: 15 March 2022 | No comments yet
Solopress says it is looking to cement its position as a one-stop shop for mass customisation of on-demand products.'
Southend-based Solopress is now offering a range of different promotional products which the company says complement its core service of paper printing.
After undergoing a ‘wide-ranging product review’ Solopress has added new products across its catalogue, as well as updating its promotional product ranges as part of a plan to ‘cement its position as a one-stop shop for mass customisation of on-demand products.’
Prompted in part by a customer survey that the business conducted at the end of 2021, Solopress has now relaunched its printed pen offering, overhauled its range of water bottles and introduced entirely new products such as branded gazebos, printed tablecloths and pop out banners.
Managing director Simon Cooper said that the water bottles are an example of where a thorough review has led to existing products being replaced by new options that are better aligned to customers’ needs. ‘Water Bottles is a great example where we’ve listened to what our customers have told us and responded accordingly,’ he said. ‘Not only do we now have a more comprehensive range for them to choose from, but we have also been able to lower prices and improve turnaround times.’
Solopress also believes that the introduction of the gazebos, tablecloths and pop out banners shows its commitment to supporting businesses attending trade shows and exhibitions this year. Head of marketing Glen Eckett explained, ‘In our recent survey, businesses told us that they’re hugely enthusiastic about getting back out on the trade show circuit this summer, so we’re delighted to be able to support them with these exciting new products.’