Fespa has launched the promotional campaign for its Global Print Expo and European Sign Expo events, both of which are set to take place from 31 May – 3 June 2022 at Messe Berlin in the German capital.

The organiser’s campaign strapline ‘Experience Print in Motion’ is intended to highlight how, despite the challenges of the past two years, the speciality print market and the technology that supports it continue to evolve and progress.

‘Speciality print businesses are back up and running and making future plans, and Fespa Global Print Expo 2022 will give them fresh momentum, supporting them with investment decisions and ideas development at a critical time in the sector’s sustained recovery,’ says Michael Ryan, the head of Fespa Global Print Expo. ‘After more than two years dominated by virtual alternatives, business decision-makers really need the energy and connections that only live events enable. The true value of a Fespa event for exhibitors and visitors is the wider experience: close-up views of technology and consumables; making human connections; networking with like-minded business people; being inspired and discovering the latest technologies and consumables. In Amsterdam last autumn, we took the first steps to bringing colour back to speciality print. Now we all need to experience print in motion.’

Berlin has previously hosted Fespa exhibitions in both 2007 and 2018, with the organiser saying that the city’s facilities and travel connections make it a popular destination amongst exhibitors and visitors. Occupying eight halls, the 2022 event will provide a platform for technological innovation in digital wide-format, screen and textile printing. Over 250 suppliers including Brother, Canon, Durst, Fujifilm, HP, Kornit, Mimaki and M&R already signed up.

Popular features returning for 2022 include the popular Printeriors interior décor space which will highlight the many opportunities in printed interior décor. World Wrap Masters will also return, offering visitors the chance to see European vehicle wrappers compete for the title of World Wrap Master Europe 2022, followed by the show-down of the regional competition winners in the World Wrap Masters final.