The 30th anniversary of the All2Print Show in Romania provided the backdrop for UFabrik’s textile materials, with Bucharest-based advertising production company SuperPrint selecting the brand’s Soft Blackback and Soft Backlit textiles for its exhibition stand.
SuperPrint used the materials to produce large-format graphics on its EFI Reggiani Renoir and EFI FabriVU 340i dye sublimation printers, highlighting both its own print expertise and the performance of UFabrik’s PVC-free substrates. The textiles were chosen for their print quality, colour reproduction, ease of handling and durability.
Florin Colceru, managing director at SuperPrint, said: “We have been working with UFabrik textiles from the very beginning, and we quickly recognised the difference in quality and performance. The materials are consistent, easy to handle, and allow us to achieve perfect colour accuracy on our large format sublimation printers. As early adopters, we appreciate not only the premium look and feel, but also the sustainable, PVC-free nature of the range, which is highly valued by our clients.”
UFabrik Soft Blackback is a 100% knitted polyester textile with a bright white print surface and an anti-scratch black reverse. It is crease-free, PVC-free and recyclable, and is suitable for expo walls, tension frames and architectural backdrops. UFabrik Soft Backlit is a 100% woven polyester designed for illuminated applications such as lightboxes and backlit displays, offering a high white point, soft handle and even light diffusion without pinholes.
Joel Willcock, director at UFabrik, said: “We are delighted to see UFabrik textiles playing a central role in such an important industry celebration at All2Print Romania’s 30th anniversary. The stand produced by SuperPrint demonstrates exactly why UFabrik is becoming the go-to choice for exhibition and events graphics: sustainability, outstanding colour quality, and ease of use. We look forward to continuing our collaboration with SuperPrint and showcasing more success cases together.”
UFabrik manufactures a wide range of digital print-ready display textiles for applications across retail, exhibitions and events, operating from production facilities in China and Thailand, with sales and logistics hubs in the UK.